Result-Based Marketing for B-to-B Software Companies

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Eran Livneh

MarketCapture is led by Eran Livneh, an enterprise software marketing veteran.  Eran's experience spans all aspects of taking your software to market, from product strategy and positioning to tactical marketing and sales.     

Prior to starting MarketCapture, Eran spent over a decade holding senior management positions with enterprise software startups, in roles ranging from strategic and tactical marketing to business development and product management.  Eran earned an MBA in Marketing and Business Strategy from The Anderson Graduate School of Management at UCLA, and a BS (Magna Cum Lauda) in Management and Economics from Tel Aviv University.


The MarketCapture Network

To maintain a low-overhead cost-effective structure, MarketCapture relies on an extensive network of affiliated resources that can be called upon on-demand to fulfill specific and diverse client needs.     

Contact us:

781-863-6172


Services at a Glance
 

  • Sharpen your marketing messages
  • Create content that will make your audience respond
  • Turn your website into a lead generation vehicle
  • Execute campaigns that deliver measurable results
  • Establish metrics and management dashboards
  • Maximize marketing ROI

Lead Generation

Marketing Measurement

Marketing Strategy

 


Results


"MarketCapture helped
us quickly ramp up demand generation efforts with direct marketing campaigns that generated hundreds of quality leads and over 30% of our overall pipeline."


Meira Primes, Sr. Director, Global Marketing, Demantra

more results >>


Read on the MarketCapture Blog

The killer demo: why demos are killing your sales

Six Keys to Lead-Generation Success

Top 13 Marketing Budget Wastes—and How to Avoid Them

Subscribe to Blog Alerts

 


Find additional articles in the newsletter and blog archive
 


Webinars

Bridging the Marketing and Sales Divide
- MarketCapture webinar presentation with
Gil Rapaport, XOsoft.
View this webcast ››

 

In the News

MarketCapture is a winner of MarketingSherpa's
E-mail Award

Read more ››

MarketingProfs.com
Reverse Engineer Your Marketing ››